Video Marketing

Leverage the Power of Video Marketing to Improve Your ROI

Are you maximizing the power of video marketing for your business? Look at the stats in the video below.

Forbes Says:

Businesses must evolve with the times or die out. By 2019, online content will consist of 80 percent video marketing, and mobile consumption of video content continually rises by 100 percent annually. Consider the following statistics:

  • 90 percent of consumers indicate product videos directly inform purchase decisions.
  • 92 percent of videos viewed via mobile are shared compared to other modes of access.
  • 95 percent of consumers retain communicated information through video, while only 10 percent retain information from reading.
  • Companies utilizing video content experience a 41 percent increase in traffic through web searches compared to others who don’t include video in their content strategies.
  • Video offers the best return on investment, as 51.9 percent of marketing experts agree.

How do you take this information and utilize it in your content marketing? Which social platforms should you target? Consumers connect with these percentages of branded videos daily: 49 percent on Facebook, 32 percent on YouTube, 24 percent on Instagram, 22 percent on Snapchat and 22 percent on Twitter.

At Ridgeback Business Solutions, we help other organizations improve their marketing results.

Look at a few examples of some of our own marketing videos.

We believe they are creative, informative and capture the viewer’s attention

Ridgeback Marketing Video #1   #TrackStar

Ridgeback Marketing Video #2  –  #HappyFriday

Ridgeback Marketing Video #3    #SuperHero

Contact us now to learn how we can help your organization succeed through Video Marketing.

Phone: (646) 883-2927